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Commercialising Science and Technology-enabled Innovation

Dr. Uday Phadke chairs a Breakfast Forum on Commercialising Technology

Dr Uday Phadke chaired a Breakfast Forum on 4th February 2015, in London on Commercialising Technology. The event was the first of a series of Technology Forums organised by the Canada-UK Chamber of Commerce, held at the Law Society in London.

Uday started the discussion by introducing his Triple Chasm Model and summarising some of the key findings from his research, with practical advice on how businesses, from start-ups to corporates, can get the best return on their investment in new technology. The panel of senior business people then shared and debated their experiences from a broad range of industries including BioPharma, Digital Media and Clean Energy. They all agreed that building a new business is always hard work and requires clarity of vision and purpose, coupled with rapid execution and tenacity.

The biggest challenge in building technology businesses is to understand the linkage between the technology and potential markets. The most successful companies are good at packaging their technologies into products and services, finding the best business models to drive revenues, and harnessing the right distribution channels.

02 Mar 2015